Recently 7-Eleven has released an app to help drivers lock in their best nearby fuel cost at its 634 fuel stores – regardless of where they are.
The new 7-Eleven Fuel App is the first of its kind and permits drivers to lock their five closest 7-Eleven Fuel Stores to locate the least expensive fuel. Shoppers can then ‘lock in’ that cost and recover petrol for that sum at any 7-Eleven store in the nation within seven days.
The inventive new idea implies drivers can reclaim the best nearby arrangement on fuel buys paying little respect to which 7-Eleven fuel store they top off at, and is an exclusive item accessible to 7-Eleven clients.
The app is the first of its kind as it uses a client’s local area and actual fuel price information to permit them to secure their best nearby fuel cost.
The appscans for the best nearby 7-Eleven fuel value utilizing an extraordinary calculation and geo-area innovation. Clients then enlist for a 7-Eleven digital wallet and select the type and volume of fuel they might want to buy. Clients then ‘lock in’ a measure of fuel up to their 7-Eleven wallet value. Drivers can then top off at any 7-Eleven fuel outlet and complete the exchange in-store by examining the barcode on the App.
Paul Wallace, 7-Eleven’s Digital Marketing Manager, says the new appis a part of 7-Eleven’s continuous endeavours to give new and selective items to clients. “The 7-Eleven Fuel App is a world first innovation that forms a key part of our strategy to continue to be Australia’s number one convenience store. The launch of this App is about providing customers with digital products that are easy to use and allow them greater choice when purchasing fuel.”
In the event that the cost of petrol at the store is lower than what clients have ‘locked in’, then the lower cost is the price they pay. Likewise, if the price terminates following 7 days, clients can ‘lock in’ another measure of fuel up to their 7-Eleven digital wallet balance, which can then be spent in-store in any 7-Eleven without influencing their secured cost. Paying for fuel only happens when clients top off at the 7-Eleven Store.
Paul Wallace said, “unlike fuel discount schemes, the Fuel App doesn’t require customers to spend money in-store to redeem fuel savings.’
The App has been in planning and development for more than year and a half. Following a thorough five month pilot including every one of the 628 stores throughout Australia, including client testing and criticism, the application was formally dispatched on the third of March, 2016.